In Which We Discuss Big A$$ Advances Without the Marketing Support
This is one of the most baffling parts of publishing to me. Especially when it follows a large advance. I feel like I hear stories like this all time. The business model is to pay a bunch of money for a book and then just..forget about it? And then much later remember and be very confused and mad. At which point its obviously the authors fault. And we all have to pretend that authors have meaningful agency over this and that publishers really shouldn't be on the hook for like doing their job... Repeat. ..???